AMS360 vs CoverBench Agency Management System Comparison

Compare modern agency management systems used by P&C insurance agencies and see how CoverBench differs from Applied Epic, AMS360, and other platforms.

AMS360 and CoverBench are both agency management systems used by P&C insurance agencies. They are designed around different operational priorities. AMS360 from Vertafore is widely used by agencies that value structured workflows and built in accounting controls. CoverBench is a modern agency management system built around renewal visibility, multi market workflow clarity, and daily execution speed. This page compares how each platform supports policy management, renewals, market coordination, and long term scalability.

Platform Philosophy

AMS360

AMS360 prioritizes structured agency workflows and built in accounting capabilities. It supports traditional agency processes and layered operational controls.

CoverBench

CoverBench prioritizes clarity in daily execution. Policies renewals documents and servicing actions remain visible in fewer steps with unified lifecycle tracking.

Summary : AMS360 emphasizes structured operations. CoverBench emphasizes workflow visibility and execution speed.

Policy and Renewal Management

AMS360

AMS360 manages detailed policy records and accounting data. Renewal workflows are functional but often require reports configuration and manual tracking to maintain visibility.

CoverBench

CoverBench provides continuous renewal visibility across carriers wholesalers and MGAs. Renewal ownership and status remain visible inside the system without exporting reports or managing spreadsheets.

See renewal management in CoverBench

Summary : AMS360 manages policy records. CoverBench manages renewal execution.

Multi Market Operations

AMS360

AMS360 supports connectivity with carriers and services within structured workflows. Managing policies across multiple MGAs and wholesalers can involve additional steps and layered navigation.

CoverBench

CoverBench is built for multi market reality. Policies from carriers wholesalers and MGAs live together in one consistent system with unified lifecycle management.

See Multi MGA policy management

Summary : AMS360 supports structured market workflows. CoverBench unifies market visibility.

Workflow and Daily Execution

AMS360

Daily servicing in AMS360 often involves multiple screens and structured navigation patterns. Agencies familiar with traditional systems may value this structure.

CoverBench

CoverBench is designed as the primary place where daily insurance work happens. Policies renewals and servicing tasks remain connected in fewer steps with consistent context.

For a deeper explanation, see System of Record vs System of Work

Summary : AMS360 emphasizes traditional structure. CoverBench emphasizes daily workflow clarity.

Implementation and Scalability

AMS360

AMS360 deployments often involve configuration planning onboarding and workflow alignment. Agencies typically invest time upfront to structure processes within the system.

CoverBench

CoverBench is cloud based SaaS. Agencies can start quickly add users configure markets and move daily work into the system without extended implementation cycles.

Summary : AMS360 requires structured setup. CoverBench is designed for faster operational adoption.

Pricing Comparison

AMS360

AMS360 pricing varies by agency size modules and services. Costs are generally structured around enterprise deployment.

CoverBench

CoverBench pricing is simple:

  • 99 dollars per user per month
  • First 90 days free
  • No long term contracts

View pricing

Summary : AMS360 pricing reflects traditional agency systems. CoverBench pricing reflects modern SaaS simplicity.

Which Agencies Choose Each System

Agencies that choose AMS360

  • Agencies prioritizing built in accounting
  • Teams comfortable with traditional structured workflows
  • Agencies with established Vertafore

Agencies that choose CoverBench

  • P&C agencies focused on renewal visibility and execution clarity
  • Teams managing coverage across multiple markets
  • Growing agencies seeking operational simplicity

Learn more about our modern agency management system.

Frequently Asked Questions

Yes. CoverBench is a modern agency management system that some P&C agencies choose when they prioritize renewal visibility multi market workflow clarity and simplified daily execution.
AMS360 is often selected by agencies that prioritize built in accounting structure and traditional agency workflows.
CoverBench is designed to scale with increasing policy volume producer count and multi market complexity without requiring migration to a separate platform.
Agencies often consider replacing AMS360 when renewal tracking requires manual reports multi market workflows become fragmented or daily servicing feels heavier as the agency grows.

See real agency case studies

Evaluate the Difference in Practice

The most effective way to compare agency management systems is through real daily workflows. CoverBench offers a full featured 90 day free trial so agencies can evaluate renewal management policy visibility and multi market execution directly inside the platform.